the food revolution
INternAtIonAl news
An overview of the highlights of our Food Revolution around the world
Try The
Big Launches
19/01/2020
A ninth generation farmer revealed how he turned his back on meat and his centturies-old family business - to launche a range of vegetarian products. Meet our founder Jaap.
Is the future vegan?
Our founder Jaap Kortewef is interviewed in this video of The Economist.
Highlights from the Butcher
Powering plant-based In Burger KIng!
We are so proud to partner with the home of the Flame Grilled Whopper - Burger King. Launching two new plant-based burgers - The Vegan Royale (approved by The Vegan Society) and the Plant Based Whopper. Both available from Burger King stores nationwide. Try and taste the difference. We dare you!
Powering perfect pizzas in Spain
We've hooked up with Telepizza in Spain to power their delicious new range of vegan pizzas. They are a part of a new line called "Las Veguis" and will be available at Telepizza's 700 nationwide restaurants. Great move, if you ask us!
We are not confused!
In October last year the EU parliament was set to vote on the ban of names like "veggie burger" for plant based products on the basis that it could be confusing for consumers. We launched a visual petition through an Instagram AR filter to show the world that we (and our consumers) are NOT confused! Hundered joined us in this message and the EU parliament decided against the ban. Another great step into the Biggest Food Revolution of all times!
